Consumer Energy Report Card methodology

June 2025 Consumer Energy Report Card methodology

Fieldwork dates

7th – 29th April 2025

Online survey

Participants sourced from a professional ISO-accredited online market research panel.

Representative sample

n = 4,106 residential energy decision makers across Australia

The large total sample size of 4,106 is associated with an overall margin of error of +/- 1.5% at a 95% confidence interval. As detailed in the following slide it provides a robust sample size for each Australian state and territory, as well as for other key consumer segments.

The target of the survey was Australian adults who are responsible for paying energy bills and/or choosing energy products and services for their household.

Data was weighted according to 2021 Census population statistics on age, gender, area, highest level of education and Aboriginal and Torres Strait Islander status. It was adjusted to take into account that energy decision makers have a slightly different age and gender profile than that of the broader population.

The sample included a boost of 100 extra participants who identify as Aboriginal or Torres Strait Islander for a total of n=213 for this consumer segment.

Total sample (n) 4,106
Gender 
Male 1,989
Female 2,104
Another gender 13
Age 
18-24 259
25-34 804
35-49 1,154
50-64 1,005
65+ 884
Area 
Metro 2,464
Regional 1,642
NSW 838
VIC 809
QLD 726
SA 609
WA 613
TAS 203
ACT 205
NT 103
Financial status 
Doing well / okay 2,737
Having difficulty 1,369
Housing type 
Freestanding house 2,880
Other 1,226
Home ownership 
Renting 1,309
Own/Mortgage 2,706
Other 91
Rooftop solar 
Yes 1,408
No 2,698
ATSI and CALD 
Identify as Aboriginal and/or
Torres Strait Islander
213
Prefer to speak a language
other than English at home /
with close friends
526

 

Australian Polling Council Quality Mark

Previous survey methodologies

Online survey
Participants sourced from a professional ISO-accredited online market research panel.

Representative sample
n = 4,152 energy decision makers across Australia

The large total sample size of 4,152 is associated with an overall margin of error of +/- 1.5% at a 95% confidence interval. It provides a robust sample size for each Australian state and territory, as well as for other key consumer segments.

The target of the survey was Australian adults who are responsible for pay energy bills and/or choosing energy products and services for their household.

Data was weighted according to 2021 Census population statistics on age, gender, area and highest level of education. It was adjusted to take into account that energy decision makers have a slightly different age and gender profile than that of the broader population.

The sample included a boost of 100 extra participants who identify as Aboriginal or Torres Strait Islander for a total of n=225 for this consumer segment.

Total sample (n)4,152
Gender 
Male1,998
Female2,136
Another gender18
Age 
18-24456
25-34854
35-491,159
50-64957
65+726
Area 
Metro2,399
Regional1,753
NSW834
ACT207
VIC824
QLD730
SA620
WA625
TAS207
NT105
Financial status 
Doing well / okay2,726
Having difficulty1,426
Housing type 
Freestanding house2,844
Other (e.g. apartment, terrace, retirement home, mobile home)1,308
Home ownership 
Renting1,388
Own/Mortgage2,697
Other67
Rooftop solar 
Yes1,394
No2,758
First Nations and CALD 
Identify as Aboriginal and/or Torres Strait Islander225
Speak a language other than English at home637

Looking for our Energy Consumer Sentiment and Behaviour Surveys? You can find prior reports and data up until June 2024 here.